Emerging Platform Work in the Context of the Regulatory Loophole (The Uber Fiasco in Hungary)

Abstract Platform works are swiftly turning into a big, perhaps game-changing force in the labor market. From low-skilled, low-paid services (like passenger transport) to high-skilled, high-paying project-based developing artificial intelligence algorithms), digital platforms can handle wide range of tasks. Our paper discusses platform-based content, working conditions, employment status, and advocacy problems. Terminological methodological problems dealt with in-depth course literature review, together ‘gray areas’ work regulation. To examine some complex dynamics this fast-evolving arena, we focus on unsuccessful market entry platform company Uber Hungary 2016 relationship institutional-regulatory standards. Dilemmas about enforcement law regarding also paid special attention study. Employing workforce is challenge not only for regulation but stakeholder advocacy.